Associations that Help Deliver Excellent Amazon Results
Organic | Paid | Account
Published on
13 September 2023
Contributors
Mike Walker, Head of Marketing
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In the ever-evolving landscape of e-commerce, success on Amazon requires more than just a winning product; it demands a comprehensive understanding of the retail supply chain and access to a network of experts who can navigate the complexities of this thriving marketplace. At RT7, we recognize that partnerships play a pivotal role in ensuring that we stay at the forefront of Amazon marketing and logistics. In this blog, we shed light on the significance of associations and highlight some of our valuable partnerships.
The Retail Supply Chain Ecosystem
The retail supply chain is like a well-oiled machine, where every cog plays a crucial role in ensuring seamless operations. To thrive in this ecosystem, brands must align themselves with the best experts and stay updated on the latest trends and innovations within their niche. This is especially true when it comes to Amazon, which operates as a dynamic and multifaceted platform.
Constant Upskilling and Knowledge
Amazon, with its ever-changing algorithms and customer behaviors, is a challenging arena for even the most experienced marketers. To succeed, continuous learning and staying updated with the latest industry trends are paramount. Associations help us achieve this by providing a platform for knowledge sharing and access to resources that keep us ahead of the curve.
The Power of Partnerships
Partnerships aren't just about networking; they are about leveraging the collective wisdom and expertise of industry peers. Here are some of our current partnerships that have been instrumental in our journey:
1. British Home Enhancement Trade Association (BHETA)
BHETA stands as a pillar in the UK Trade Association for the Home Improvement (DIY), Garden, Housewares, and Small Electrical sectors. With up to 300 members representing over £30 billion in retail sales and 15,000 employees, BHETA offers unparalleled networking opportunities. They host events like 'Meet the Buyer' days, key speaker forums, workshops, and webinars, which provide valuable insights into industry trends.
2. British Footwear Association
The British Footwear Association unites a diverse network of UK-based footwear manufacturers, designers, wholesalers, service providers, and retailers. Through their extensive membership and connections with government resources, they provide invaluable expertise, support, advice, guidance, and insight. Whether you're a footwear brand or retailer, their resources and community can help you achieve your goals.
3. Garden Industry Manufacturer’s Association (GIMA)
GIMA is a dynamic organization representing the majority of suppliers and manufacturers within the UK gardening industry. With over 20 years of experience, their goal is to promote the commercial and industrial interests of their members. By partnering with GIMA, we gain access to an extensive network of gardening industry experts and insights that prove invaluable in our Amazon marketing strategies.
In conclusion, the importance of associations in the world of Amazon cannot be overstated. They provide the knowledge, connections, and support needed to excel in this ever-competitive marketplace. At RT7, we are proud to be associated with these remarkable organizations, as they empower us to deliver excellent results on Amazon. If you're looking to enhance your presence on Amazon or thrive in the world of e-commerce, consider the power of partnerships and how they can propel your brand to new heights.